Because not everything that glitters deserves your loyalty.
For decades, mined diamonds have been dressed up as rare, romantic, and “real.” They were sold as love, status, forever. But the truth? Much of what we’ve believed was clever marketing wrapped in velvet boxes.
At Coluxe, we believe in
clarity
-
in our stones, in our values, and in the way we talk about luxury.
So let’s pull back the curtain. Here are seven myths about mined diamonds that deserve a graceful exit.
Myth 1: Mined diamonds are rare
Sorry, but
no
. Mined diamonds aren’t some mystical rarity - they’re stockpiled and drip-fed into the market to keep prices sky-high. It’s less nature, more Monopoly.
Lab-grown doesn’t pretend to be scarce.
It's an honest sparkle without the theatre.
Myth 2: Mined diamonds are more “real”
Science would like a word. Both mined and lab-grown are pure carbon, crystallised in the exact same atomic structure.
Both are
IGI-certified
on the same 4Cs.
One took a billion years underground. The other? A few weeks in a lab. Both sparkle. Both endure. Both are real.
Myth 3: Mined diamonds are an investment
Unless you’re bidding on a rare pink stone at Sotheby’s, most mined diamonds don’t appreciate in value. In fact, resale is weaker than most jewellers admit.
Jewellery is not a stock portfolio
. It’s
joy
,
memory
,
self-expression
. That’s the return that counts.
Myth 4: Lab-grown looks different
It doesn’t.
Even gemologists need specialised equipment to tell them apart. To the naked eye - yours, mine, anyone’s -
lab-grown and mined are identical
. The only difference is whether your sparkle comes with ecological baggage.
Myth 5: Mined diamonds are better
This one cuts deep. Mining often leaves scars - on landscapes, ecosystems, and sometimes on people. “Conflict-free” sounds good, but traceability is still murky.
Coluxe lab-grown diamonds
are
transparent
,
traceable
, and
clean
.
Beauty without compromise.
Myth 6: Lab-grown is too new to trust
Not really.
Lab-grown diamonds have been perfected for decades, used in industries from medicine to aerospace. The science isn’t new - it’s just finally being embraced by fine jewellery. Which means it’s not untested. It’s simply
modern
.
Myth 7: It’s not a ‘real’ engagement ring unless it’s mined
That’s marketing, not love. The old “two months’ salary” rule? Invented by advertisers. An engagement ring should
reflect your story, your values, your future
- not an outdated slogan. Love isn’t mined. It’s chosen. And today, more couples are choosing
lab-grown
.
Coluxe Says: Rewrite the Rules
Diamonds don’t need a billion years, a velvet rope, or a scarcity myth to matter. They just need to be
chosen with intention, worn with joy, and lived in every day
.
The future of fine jewellery is conscious, inclusive, and self-led. And at Coluxe, that future is already sparkling.
Coluxe. Made, Not Mined. Real Diamonds. Real Choice.
Frequently Asked Questions (FAQs)
1. Are mined diamonds actually rare?
Not really. Mined diamonds are intentionally stockpiled to control supply and inflate prices. Lab-grown diamonds, on the other hand, don’t rely on scarcity - they offer honest brilliance without the market theatre.
2. What’s the real difference between mined and lab-grown diamonds?
Just the origin. Both are pure carbon, crystallised in the same atomic structure and graded on the same 4Cs (cut, colour, clarity, carat). One forms underground, the other in a lab - but both are real diamonds, equally beautiful and durable.
3. Can lab-grown diamonds be used for engagement rings?
Absolutely. More couples today are choosing lab-grown engagement rings because they reflect modern values - sustainable, transparent, and just as lasting. Love isn’t mined; it’s chosen.
4. Why are lab-grown diamonds more affordable?
Because their price comes from technology, not marketing. Mined diamonds are expensive due to artificial scarcity. Lab-grown lets you own a larger, higher-quality stone - without the markup or the mining.
5. Do lab-grown diamonds look different from mined ones?
No. Even trained gemologists need advanced lab equipment to tell them apart. To the eye, both have the same fire, brilliance, and clarity. Your sparkle is identical - minus the environmental baggage.
6. Are lab-grown diamonds sustainable?
Yes. They’re created without destructive mining, conflict zones, or ecological damage. Many growers also use renewable energy, making them a cleaner, more responsible choice for modern fine jewellery.
7. Is it true that mined diamonds hold resale value better?
That’s a long-standing myth. Most mined diamonds don’t appreciate significantly. At Coluxe, we see jewellery not as speculation, but as self-expression - something to wear, live in, and celebrate daily.
Read Next
We’ve seen how lab-grown diamonds are dismantling old myths - but what happens when a brand redefines luxury around them?Discover the new language of fine jewellery in our blog:
Coluxe: Fine Jewellery, Redefined.
